It is not a choice, but a responsibility
Fashion is one of the most harmful industries to the environment, as large quantities of water are required for production and even more is contaminated due to improper disposal of chemicals and waste. But it doesn't need to be like this. Doria & Dojola employs a "blue" approach to fabrication in order to combat this practice. This is done by reducing the amount of water and chemicals used during production, re-using waste yarns and recycling ocean plastic.
"Blue" Swim Shorts
Following our commitment of sustainable fashion, we are proud to announce the Save the Ocean Swim Shorts made entirely from recycled ocean plastic. Currently, there are over 269,000 tonnes of plastic spread across the oceans, destroying the habitat of marine life and killing it due to entanglement or ingestion. The print created for these shorts reflects this fact and aims to inspire conversation and reflection in the consumers and their surroundings. It takes up to 6 plastic bottles to make one pair of swim shorts, clearing the ocean of plastic bit by bit with every pair sold.
"Blue" Marina Stole
Microplastic pollution in our water supply is a growing concern and causes the accidental ingestion of up to 5 grams of plastic a week, which amounts to 20 Kilos of plastic in a lifetime. These are used to coat fabrics like denim and are gradually released into the water supply when washing the fabrics. For this reason, we partnered with Candiani in order to develop the Marina stole, made entirely from natural and biodegradable ingredients. The technology used to achieve this is called “V-Sizing”, which replaces all hazardous chemicals required during sizing, including PVA, thus resulting in a micro-plastic free dye process. The pattern featured on the material is unique to each scarf and is reminiscent of the Genovese seaside, where the material historically finds its origins.
The production of Cashmere is a very water intensive process. Keeping a small environmental footprint is one of our core values, which is why we carefully select our producing partners and are proud to work with Piacenza Cashmere. Aside from making some of the finest quality cashmere in the world, Piacenza also developed a biological water purification plant, allowing the return of clean water in the environment after use. Due to a diversified water collection strategy, which gathers water from nearby streams, the rain water and non-productive origins, it is possible to return more clean water than was collected from the ground. 1.833.943 cubic meters of water turn into 1.975.350, of which 44.200 cubic meters of water are constantly recycled internally, in order to reduce water collection.
Change and distortion are an unwelcome yet ever present and unstoppable forces that we must deal with in our lives, particularly during challenging times. Only by embracing the deformation of patterns surrounding our lives, can we begin to reinterpret what is normal, or even beautiful, thus admitting opportunity instead of harbouring the fear of change. This is the ethos that is reflected in our design language. Rather than creating a pattern which exists for the sake of it’s aesthetic, we aim to provoke conversation and contemplation with our fashion. Ultimately, fashion can be seen as the showcasing a brand’s- or a designer’s vision to the public, which can be seen by thousands of people in the lifetime of the product. So why not aim to inspire the Zeitgeist of the generation?
Precious metals like gold and silver need to be mined from the ground. Extremely toxic chemicals are often used for the extraction process, which can contaminate ground water. It is very important to us, that this sourcing occurs ecologically and sustainably, which is why we have chosen to work with ÖGUSSA; also known as the Austrian Foundry. It is part of the Umicore group, which scored 7th place in the “Global 100 Most Sustainable Corporations in the World” and 1st place in the ranking of most sustainable metal foundries in 2019. A large part of the precious metals it trades is actually recycled from scraps, extracted from waste or gold pieces purchased from clients and smelted again. The new gold that must be mined comes from small-scale mining, which is certified by organisations like Fairmined that control humane working standards, wages as well as the use of chemicals.
Packaging means waste. Water and other resources go into creating virgin materials, which are disposed of after a single use and often end up in the water again. We took a circular approach to our packaging by creating a re-usable bag made entirely from recycled cotton, which is biodegradable when disposed. The weight of the bag was reduced as much as possible in order to diminish the impact of the packaging, while remaining a qualitative feel and aesthetic.
Supply Chain Standards & Certifications
Summarizing the efforts made by our partners, these technologies, standards and certifications represent the sustainability efforts as well as the quality and care that goes into Doria & Dojola's Products.